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6 REASONS WHY WE DIDN’T RAISE PRICES ON OUR NEW, SHARPEST EVER BLADES


We just came out with a new, sharper version of our German-engineered blades. After spending two years and millions of pounds on R&D, we kept prices exactly the same at just £1.75 each for an 8-pack. Below are six reasons why we’ve decided to break the pattern and maintain our fair, honest prices.

Before we jump in… If you’re already convinced, you can cut to the shave right now, and redeem your Trial Set.

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1. Our founders were razor customers first… so they get it.

Jeff Raider and Andy Katz-Mayfield understand the frustrating cycle of blade improvements often leading higher prices again and again… and again. So with Harry’s, Jeff and Andy decided to break that cycle.

2. We own a century-old German blade factory, and sell directly online.

In our first year, we invested in buying a German factory that’s been making precision-engineered blades for 100 years. By manufacturing our own blades, cutting out the middleman and selling direct to customers, we can ensure quality and pass more savings on to you.

3. We sacrifice profit to keep prices fair.

Ever since we launched in the UK in 2017, we’ve kept our blade prices the same. We offer the same low price all year round, so there’s no need to spend time searching for limited-time deals and stockpiling products. And we plan on keeping it that way - even when we make improvements.

4. We put our customers first.

We take feedback seriously, and we’re constantly refining and improving our products and services. We wanted to improve our razors to give customers an even better experience. Raising prices would’ve offset the customer benefit of sharper blades, and that’s not really our style.

5. We want to stand out from the competition…and have the accolades to back it up.

We’ve sold over 20 million razors, and won awards from GQ, Esquire, AskMen, and more. It sure seems like people have a thing for our simple, clean design. We’re also focused on making your morning routine better in more ways than one. Our product range has expanded and we are quickly becoming famous for a host of other award-winning products including Shave Gel, Post-Shave Balm, Face Wash, Shower Gel, 2-in-1 Shampoo & Conditioner and Hair-Styling range - we’ve got you covered.

6. Whether it’s low prices or unique trial offers, we want to make it easy to try Harry’s.

We know that switching to a new razor isn’t an easy decision. That’s why we created a Trial Set so that you can experience the quality of a Harry’s shave before committing. Get everything you need for a close, comfortable shave, at a fair price. Includes a 5-blade cartridge, Razor Handle (in the colour of your choice), Shave Gel, and Travel Blade Cover.

With 20+ million customers worldwide, will you join the shaving revolution?

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New blades available at harrys.com and in select stores